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Glossary termPublished inEU AI Act

Importer (EU AI Act)

What does "Importer" mean under the EU AI Act?

A natural or legal person located or established in the Union that places on the market an AI system that bears the name or trademark of a natural or legal person established in a third country

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Last updated: 22 August 2026.

Regulations

  • EU Artificial Intelligence Act (EU AI Act)

    The EU AI Act is Regulation (EU) 2024/1689. On 2 August 2026 its transparency rules and enforcement machinery took effect, but the high-risk regime for credit scoring and life and health insurance pricing did not: Regulation (EU) 2026/1744 moved it to 2 December 2027. Prohibitions have applied since February 2025.

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    New Art. 5 prohibitions; Art. 50(2) marking deadline for pre-existing generative systems

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